My future son!

Maybe he will look like a mini Morrissey!!

Bring your kids to Area Stores

Child in Area.

Child not at Area.

Darn Rain...

I have to say...I really really dislike rain. It's raining, well no it is Pouring right now!! The streets are empty except for the few people running for shelter. Is it just me or has it been extremely rainy and windy this past year??...this sucks!

Daily Dose of Area Clothes

Here are a few of my favorite AREA clothes. Hiho Batik Steals my heart with their tie dye inspired t shirts. In case you didn't know, Batik is an ancient art form using wax and dyes to create an image. A few other things make Hiho Batik a unique item; they also, like Petit Bateau, make adults clothing, and bags. You can even make a customized print, or if you want to get more creative, you can have a Hiho Batik Party!

JUNK FOOD is another one of my favorites. Junk Food also comes in larger sizes for all you adults, and AREA girls who have always wanted a bands shirt, but didn't want to shell out fifty dollars at a concert. Now children can wear matching band shirts with their parents!!! Junk Food also has the Little Miss and Mister shirts, from the book series we all know and love. Here is a peek at our vast array of Junk Food shirts:


Last but not least is Kids Ink, a fairly new brand in the AREA kids family. These sparkly vector graphic inspired company gives has a special flare. Their shirts take you to a surreal world where hippos fly, and Pandas have their own country.



I couldn't find the romper with the flying hippo on it, but believe me it does exist!!

Hope you enjoyed the daily dose of Area clothes!!!

Peace out, and goodnight!

Petit Bateau dates back to 1893!

Area Kids carries quite a few brands that are based right here in Brooklyn. While I love to support anything local, I must say that my heart belongs to most of the foreign brands we carry. There is something about the structure and design of Imps & Elves, Haba, Smafolk, etc. where you can tell it's not from around here. Maybe my liking for this stuff has something to do with my great-great European ancestry. Anyhow, I am here to talk about PETIT BATEAU! I think the designs are clever and adorable. I love the body onesies and the cullotes. They instantly make any baby look cuter!

I mentioned how cute Petit Bateau stuff was to a friend the other day. She told me about a Petit Bateau bathing suit she bought for herself. Petit Bateau for adults!? You learn every day!



That baby is proof that Petit Bateau not only makes a baby instantly cuter, but super-fashionable too! Have a good weekend!

Going swimming at the Double D!

Saomi does not seem sick anymore! So off to my favorite pool, a little gem called the Double D. It is on Nevins between Douglass & Degraw. It is super cool.

T's by Pluto :)

How cute are these tee shirts by pluto? I mean come on if they came in my size I would totally buy and wear one while walking next to my little brother! hehe

These are selling like hot cakes !! It's to the point, I am your little sister or big sister ect. you get the point. It makes the perfect gift.

Rockabye Baby!

Do you ever catch yourself singing along to Rockabye Baby in the store? It kind of feels like you're doing karaoke (when no one is around, of course!) Okay, maybe I am the only one. There are so many awesome lullaby renditions of legendary bands made by Rockabye Baby. Not only is it known for helping babies lay their head down but also for parents to rock out to and reminisce on. Blogspot wouldn't allow me to put the poll I made up, so I was curious to know: which is YOUR favorite Rockabye Baby? Maybe it's The Cure, Radiohead or No Doubt? I know that those are the top 3 most popular in the Court St. Store! Reply to this and let's see which one gets the top vote from the Area employees!

From the ones I've heard, my favorite is a toss up between these two:

SY on the 4th

Who's going to Sonic Youth w/ The Feelies @ Battery Park on the 4th? We can meet up and split an AREA Watermelon.

We're Bringing Smurfy Back

Just "three apples tall" the smurfs are the adorable blue creatures almost all of us grew up with.
This year marks the 50th anniversary of these cute little characters. Just look at how hip and cute they are at age 50!!!


So, let's not forget to bring the Smurfy back into everyone's life!! Maybe we'll even inspire someone to buy all the smurf merchandise in our stores or to get a smurf tattoo!! Here is a pic I would like to think we inspired :0)